Category Mobile Web Growth

Mobile Marketing With Relevance
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Insights On Mobile Marketing For Small-Large Companies & Brands. Welcome to Thumbvista's Insights blog where you will find articles on the latest mobile strategies, research, the latest technology, and thought leadership in mobile marketing. Thumbvista is a global company based in Charlotte, North Carolina.

2017 Back to School Mobile Shopping Trends

If you’ve been on social media lately, you’ve likely seen a few photos of your friends’ kids looking adorable in their new outfits, donning brand new backpacks, ready to tackle their first day of school. Back-to-school season is in full swing. Retailers Are Focusing On Mobile Shopping Trends On the surface, not much has changed

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Mobile Video – Are You Watching?

Our Favorite Video Experience Is Mobile Video Mobile. Most of us can’t remember a time when our mobile device wasn’t our constant companion…literally. Gone are the days of a mobile device just being for phone calls and text conversations. Our mobile devices house our photo libraries. We connect with family, friends and colleagues via social

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Interest Based Advertising or Personalized Advertising

Targeted Advertising Based On Personal Interest In marketing data is key, always has been. Since the launch of products of any kind marketers have had to ask “who is the target audience for this product?”. If you know the customer you can craft a more effective or “personalized” message based on multiple factors such as

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Mobile Coupons -2016 The Year Of The Mobile “Deal” Using Data

As stated on MarketingLand.com -2015’s Black Friday weekend laid the debate to rest, with mobile transactions accounting for nearly one-third (32.1 percent) of all online purchases. Consumers are shopping on there mobile devices and feel more comfortable completing the transaction. This also means that with more confidence in security of mobile payment solutions and m-commerce

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Mobile Demands Larger Focus In 2016 Ad Spend

Strategizing Ad Spend With Digital / Mobile Focus The advertising game has changed. As print volume has drastically declined, digital opportunities have skyrocketed. According to TechCrunch, digital is the fastest growing advertising medium, and will soon reach second place to TV in overall spend. At the moment, mobile advertising only accounts for 20% of that

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Why Is Mobile Not The Center Of Your Marketing Strategy?

Mobile Takes Center Stage In 2014, the time spent on mobile devices surpassed the time spent on desktop and other media, and continues to grow, according to ComScore.   Most Advertising Should Be Where People Are….Right? Yet a new report from KPCB shows that the amount of money spent on advertising to reach this expanding

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What’s Hot In Mobile Marketing & Advertising

Here we are more than half way through 2015 and once again a year dubbed “The Year of Mobile” we wanted to recap some major trends in the mobile marketing & advertising. Mobile marketing & advertising is an industry that is moving much faster than many anticipated, the adoption and the technology itself. 71% of

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Mobile Ad Targeting Benefits Marketers & Consumers

Mobile phone technology has advanced at incredible rate within the past decade. Smart phones in use now allow users to experience the web in full, with a proliferation of mobile-friendly applications and games available on their phones. Computer tablets are the other class of mobile gadgets, which are equally experiencing a surge in popularity. Most

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Why Create Mobile Friendly Websites & Content

Ok it is 2015 To Not Have A Mobile Friendly Website Is Like Having Nothing At All. On April 21st Google will be making mobile search better by placing mobile friendly content with higher authority in many circumstances. This could effect your website traffic. Last August Comscore released a study stated that in the United

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Reaching The Mobile Consumer | Why Advertise On Mobile Devices

It is widely realized that a mobile device seems to have been fully adopted across the world as the number 1 source in consuming media. The days of getting our news via desktop computers have came and gone . Mobile has quickly risen as the top digital media consumption platform, with total activity on smartphones and tablets

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