Category Case Studies For Geofencing
Mobile Advertising and Geofencing Case Studies for multiple industries and brands.
Insights, Ideas And Client Case Studies | Mobile Marketing
Insights On Mobile Marketing For Small-Large Companies & Brands. Welcome to Thumbvista's Insights blog where you will find articles on the latest mobile strategies, research, the latest technology, and thought leadership in mobile marketing. Thumbvista is a global company based in Charlotte, North Carolina. For more information on our mobile marketing solutions click here.
Challenge: Increase enrollment in multiple focus areas including: veterans, adult/back-to-school, master’s program, online, and general enrollment. Solution: Middlesex Community College segmented each focus area using specific demographic information which influenced the creative development process for each advertisement. Using a story-telling format, each ad focused on one of several key benefits of attending Middlesex Community College.
Reaching the right person at the right place and time has been our goal from day 1. Now we are providing geofence triggered mobile coupons so that we not only can provide a relevant brand message linking to a deal, but also the deal itself with some really cool mobile features. Having a relevant message
In a year of historic flooding across the Carolinas many residents went from draught to disaster in a matter of weeks. Surrounding areas watched their neighbors in nearby areas suffered historic storm damage to their towns, roads and even homes and many searched for ways to help. Luckily there are organizations like the American Red Cross that
It has became clear that mobile has to be apart of every marketing strategy. Domino’s has been one of the most cutting edge in their industry in terms of including options for mobile device users to be able to order from their locations. Whether by text, app, tweet or call they have you covered. We
Getting a brand’s messaging out to the masses is always a challenge. The key is finding the perfect time and venue to reach a quality audience. Mobile ads geo-targeted do just that. So why are more companies not advertising at a major sporting event in their hometown? This is the approach that Necco, a company
Driving foot traffic to a business location can be crucial for success and proven to be difficult in many ways. Physical location matters in terms of natural foot traffic, but sometimes customers need an extra push to come your way to do business. Recently Thumbvista had the chance to work with the great brand of
In a year where Super Bowl advertising ran at 4.5 million a pop to be the official pizza of the NFL & Super Bowl was a wise move. Another wise move was a Papa John’s franchise group chose to run mobile ads triggered by geofencing services to help promote their Papa loyalty rewards the Papa
There are many uses for geofencing, and mobile marketing is one of largest. Being able to trigger messaging based on location and time is a powerful thing. Thumbvista uses geofence technology to target the right audience and in this case, the right audience is a qualified applicant. Below are two real campaigns that have seen successful
Geofencing Comic-Con San Diego Occasionally an advertising medium & event is a match made in heaven. This year advertising at Comic-Con San Diego to mobile users is just that. By geofencing area hotels Thumbvista was able to reach a very mobile savvy demographic. This demo was a perfect match for our client who supplied wonderfully